Five Friday Links: The Secret Sauce to Entrepreneurship is Grit

Can you believe we’re half way through the month of October already? Because we’ve reached the end of another week, it’s time for a list of links. Enjoy!

‘Business is not rocket science. I’m not saving lives or doing open-heart surgery’
Cassandra Stavrou, founder of the multi-million dollar business,Propercorn, shares how she became an entrepreneur in the food world with no previous experience in manufacturing and without business training. Her story is inspiring and proof that the secret sauce to entrepreneurism is grit.

How Canadian Women are Building Successful Online Businesses
For the first time ever, the 2015 eBay Canada Entrepreneur of the Year awards were all won by women. Andrea Stairs, the Managing Director of eBay Canada shares how the winners are building successful online businesses and making their mark on the Canadian economy.

5 Psychological Design Tactics that Make Brains Tick and Visitors Click
There are reasons beyond aesthetics as to why we frequent the websites we do. So how does one create a website that’s also psychologically appealing? This Shopify article suggests a few tips that make our brains tick and our fingers click.

5 Ways You Benefit from Sharing Your Story of Struggle
Do you like keeping a hard line between your business and personal lives? Perhaps there’s a way to blur that line and build your brand at the same time. Serial Entrepreneur, Mentor and co-founder of, Matthew Toren shares his points on why sharing your struggle can benefit your journey.

9 Things You Need to Know about Part-Time Entrepreneurship
More people than you’d think have kept their fulltime job while managing their business part-time. While it takes a lot of work, it can be desirable. Neil Patel, co-founder of Crazy Egg, shares tips he feels all part-time entrepreneurs should know.

Have a great weekend!

– Ashley Wood