Blogging and Content Creation Workshop Series


We are kicking off 2021 with our newest workshop collaboration series with Kelly Thibodeau from Squarely Social! Beginning January 7, Kelly will be teaching weekly online sessions about Blogging and Content Creation!


This four-part series will introduce participants to the importance of long-form content, explore search engine optimization (SEO), as well as keywords.  You will also learn why blogging is key for driving traffic to your business website.


Special Bundle Pricing – purchase all four sessions before midnight Wednesday January 6, 2020 and receive 15% OFF the whole package!

Blogging and Content Creation Workshop Series

Blogging 101

This is an introductory workshop to help participants understand why blogs are the best way to create long-form content for entrepreneurs and business owners in today’s online marketplace. In this one-hour session you will learn what search engine optimization (SEO) is, the break down of SEO terminology, learn why blogs are important, review examples of what makes a blog stand out, and get tips on amplifying your blog content to your audience.

Thursday January 7 12:00-1:00PM | $25


How to Create Content Your People Are Searching For

This is a high-level 2-hour workshop that covers the basics of search engine optimization (SEO), keywords, understanding search intent and how it connects with the customer purchase journey. We’ll also cover best practices for blogs and guidelines for writing quality content that builds trust with an online audience.

Thursday January 14 11:00AM-1:00PM | $40


Deep Dive: Keyword Research

This is a roll-up your sleeves 2-hour workshop that gives participants the theory behind keyword research and time to build their own list of keywords using free tools they can use again and again. We’ll demystify SEO, break it down into simple concepts participants can apply right away and build a list of keywords that will support their blog strategy for the next quarter of their business calendar.

Thursday January 21 11:00AM-1:00PM | $40


Blog Writing, Planning and How to Reuse Blog Content in Social Media

This is a roll up your sleeves 2-hour workshop that gives participants practical knowledge about blog writing and learning how to create efficiencies for content creation so that you spend less time and energy creating new content. This session will provide participants knowledge on how to structure a blog post, what words to use and avoid, how long a blog needs to be, and it will get participants thinking about blogs as a source for at least 6-8 social media posts they can put into their marketing calendars.

 Thursday January 28 11:00AM-1:00PM | $40


This Webinar Workshop Series includes a 1-hour intro session followed by three 2-hour deep dive sessions. You have the option of purchasing each session individually or all four workshops for a special bundle pricing rate.

Regular Price for all four sessions: $145.00 + GST

Bundle Pricing Rate (Save 15% off): $123.25 + GST


Prepayment is required to reserve your spot. Payment is not refundable or transferable to other sessions. An invitation and link to join the session will be sent out the day before each session.


Please login 15 minutes before the start of each session.

A participation Zoom link for each event will be sent to you the day before each Workshop.




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  • Blogging 101
    January 7, 2021
    12:00 pm - 1:00 pm
  • How to Create Content Your People Are Searching For
    January 14, 2021
    11:00 am - 1:00 pm
  • Deep Dive: Keyword Research
    January 21, 2021
    11:00 am - 1:00 pm
  • Blog Writing, Planning and How to Reuse Blog Content in Social Media
    January 28, 2021
    11:00 am - 1:00 pm




Instructions and a link to the session will be sent out to you a day before the event.